The Be Right Back silhouette evolves with a Vibram Traction Lug sole, combining aesthetic appeal, technical innovation, and outdoor inspiration.
First introduced in 2024, the Off-White™ Be Right Back sneaker is built around the concept of “BE WELL,” blending athletic functionality with contemporary versatility to suit an active lifestyle. Inspired by high-performance running shoes from the 1990s and reimagined for a lifestyle context, the silhouette evolves with the new Be Right Back Trail, featuring a Vibram sole that introduces a more technical dimension and an outdoor-inspired aesthetic.
The project stems from the meeting of Off-White™’s distinctive stylistic language and Vibram’s technological expertise in creating high-performance rubber soles, resulting in a sneaker that blends aesthetic exploration, functionality, and outdoor-inspired elements.
Vibram Traction Lug: technology and grip.
Developed from the identity of the original Be Right Back, the Trail version introduces a more technical approach to sole design. The key feature is the Vibram Traction Lug—a concept developed by Vibram to optimize traction through a unique lug configuration.
The three-dimensional design incorporates micro-reliefs along the edges of each lug to enhance terrain performance. According to the brand’s data, this technology increases traction by up to 25% and contact surface area by up to 50%, helping to improve stability, grip, and propulsion across various types of terrain.
Contrasting materials, distinctive proportions, and outdoor-inspired details reinterpret traditional footwear codes through the creative vision of Off-White™. The result is a silhouette designed primarily for everyday life, in which technical elements integrate with a recognizable aesthetic, without sacrificing the versatility of a lifestyle sneaker.
IMAGINARY OUTDOOR, the outdoors according to Off-White™
The launch of the Be Right Back Trail is accompanied by “IMAGINARY OUTDOOR,” a campaign that reimagines the visual language of nature through the Off-White™ aesthetic. The outdoors thus becomes a realm of creative experimentation, where familiar natural elements are transformed into unconventional visual compositions, moving beyond representations tied solely to technical and performance-oriented aspects.
The rocks take on sculptural forms thanks to vibrant colors, unexpected proportions, and seemingly impossible balances, creating a landscape suspended between nature and imagination. Within this scenario, the Be Right Back Trail sneakers appear covered in brightly colored sand, as if they’ve traversed an imaginary terrain. The marks left on the surface thus become the testimony of a journey through a landscape shaped by color.
Through this visual narrative, Off-White™ expands the concept of the outdoors, transforming it into a space where design, experimentation, and contemporary culture converge. The Be Right Back Trail embodies this vision, combining the brand’s stylistic language with Vibram sole technology and a constant reinterpretation of traditional codes.
The new sneaker thus expands the Be Right Back universe into a realm where lifestyle aesthetics and outdoor inspiration coexist, shaping a product that centers on design identity and a focus on materials and performance.
Off-White™ Be Right Back Trail: availability and price
The Off-White™ Be Right Back Trail will be available starting in October 2026 in both low and high versions, each priced at 550 euros. The sneaker will be available for purchase at Off-White™ stores, through select international retailers, and online at the official website, off-white.com.
