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Outdoor

Pila gets a makeover: the new Stella di Pila and cable car for an unprecedented Alpine experience.

Discover the new Aosta-Pila-Couis cable car and the Stella di Pila: 360° views, bistro at high altitude, extended Ski & Bike season….

Marco Melloni outdoor - 28/11/2025
Simond MT 900 Ultralight 50 L: How It’s Made | Review

The Simond MT 900 Ultralight 50L is a spacious backpack suitable for multi-day treks and more. Here’s how it’s made….

Marco Melloni outdoor - 28/11/2025
POC Nexal Mid ski goggle: How it’s made | Review

The POC Nexal Mid goggle doesn’t just protect your eyes, it integrates an additional level of: safety, comfort and visual performance….

Marco Melloni outdoor - 27/11/2025
POC Fornix BC Backcountry Ski Helmet: How It’s Made | Review

POC’s Fornix BC is the helmet in which everything is designed to maximize the feeling with the equipment and amplify the experience on skis or snowboard, here’s how it’s made…

Marco Melloni outdoor - 25/11/2025
Fjällräven Keb, for every type of trekking

With Keb, Fjällräven marks an important step forward in sustainable technical clothing….

Marco Melloni outdoor - 12/11/2025
Southern French Alps: Excitement, Discoveries, and New Features for Winter 2025–26

The Southern Alps, France’s second mountain destination The Southern French Alps are France’s second-largest mountain destination, with 62 alpine and cross-country ski resorts.A true paradise for snow lovers, easily accessible from Milan and Turin thanks to the new Oulx–Briançon bus connection via Montgenèvre. 4Outdoor is also on Whatsapp. Just click here to subscribe to the…

Marco Melloni outdoor - 10/11/2025
Columbia
Columbia Bugaboot™ 1: The Return of a ’90s Icon

Columbia Sportswear brings back one of the most authentic symbols of its outdoor history: the Bugaboot™ 1, the iconic boot born in 1993….

Camilla Sebastiani Outdoor - 08/11/2025
PrimaLoft® UltraPeak™ – the ultimate in high-performance insulation

Discover PrimaLoft® UltraPeak™, the new high-performance recycled insulation with low-emission P.U.R.E. technology….

Marco Melloni outdoor - 07/11/2025
HANWAG
A new adventure for your boots: the Hanwag resoling service

Hanwag renews the bond between hikers and boots, extending the life of technical footwear and reducing environmental impact….

Camilla Sebastiani Outdoor - 07/11/2025
Birkenstock Pack Utility Felt: Style, functionality, and iconic design

Contemporary reinterpretations of the Boston Nova and London Nova models, combining craftsmanship, comfort and functional design….

Marco Melloni outdoor - 06/11/2025
CAMPAIGN-Women-300-MerinoFineTM-Polar-LS-Roll-Neck
Icebreaker Brings Merino Wool to Italy | Store Orefici 11, Milan – Italy

The New Zealand brand of natural merino wool clothing arrives in Italy with its sustainable philosophy….

Marco Melloni outdoor - 06/11/2025
Alberto Tomba, once again the protagonist, with Napapijri

Alberto Tomba is the face of the new Napapijri FW 2025 campaign: outdoor fashion, Italian style and a spirit of adventure….

Marco Melloni outdoor - 05/11/2025